Subita Tamang .co.uk
website launch
Project Overview
Designed and built a multi-page website for an independent creative business, supporting brand visibility, user clarity, and early-stage growth.
Challenge & Goal
The client needed a clear, credible online presence to communicate services, attract early users, and test visibility in search — with limited time and budget.
The goal is to create a scalable, easy-to-manage website that prioritised clarity, responsiveness, and measurable performance.
What I shipped
Designed and launched:
- 10+ live pages
- Implemented responsive layouts across desktop and mobile.
- Set up Google Analytics, Search Console, and initial Google Ads testing
- Designed a logo for the business
- Designed a number of digital assets for the site
Signals & outcomes
26,000+ impressions
960+ clicks
Iterated page structure and content based on:
- Engagement metrics
- Search visibility
- Direct user feedback from the client
Intentions for the site
Subita is a London-based photographer and videographer building her first dedicated web presence. While already active across social media and job boards, she needed a space entirely her own — somewhere clients could find her, understand her work, and take action. Through an initial discovery conversation, it became clear that the site needed to do one thing above everything else: convert visitors into enquiries. The user flow above maps how different types of visitors — whether arriving from Google, Instagram, or word of mouth — navigate through her work and ultimately reach the same goal: getting in touch to book.
Wireframes using Figma
Before any visual decisions were made, each page was mapped out as a lo-fi wireframe to establish layout, hierarchy and user flow. This process ensured that every design choice — from where the eye lands first to where the call to action sits — was intentional and grounded in how a real visitor would move through the site.
screenshots
HOMEPAGE
CTA
ABOUT
VIDEO GALLERY
CONTACT
